Tips for Naming your Business

Tips for Naming Your Business - An Overview Naming a business is a complex and time-consuming process.  So far, we have discussed Choosing a Company Name for Trademark Use, Legal Considerations When Naming Your Business, and The Stylistic Approach to Naming Your Business.  Here is a summary of our most important tips for [...]

By |2019-11-22T02:58:57+00:00February 4th, 2019|brand, Uncategorized|0 Comments

Four Key Legal Considerations When Naming Your Business

Naming Your Business - Protect Your Brand Choosing the right name for your business can determine your success.  A powerful name can create outstanding marketing and branding opportunities.  However, choosing a name that is already taken – or choosing a name you can’t protect – can result in negative publicity and legal issues for [...]

10 Strategies to Consider When Choosing a Company Name for Trademark Use

Choosing a Company Name Is Hard Work Trademark law is a maze of rules that dictate whether you can own exclusive rights to a company name or brand.  Choosing a company name for trademark use involves balancing a stylistic process with a system of trademark rules.  When you work through the stylistic process of [...]